PPJ 023: Lisa Duez – Private Practice Journey Discoveries this Month!

On this episode of the Private Practice Journeys podcast, Lisa Duez, a licensed clinical social worker, discusses what new and exciting things have happened in her practice since last month.  Give it a listen and find out why you’ll want to follow these therapists on their journeys into private practice!  https://youtu.be/wXbAGHpxM-I

Learning Along the Journey

* Learning from experience – At some point in time, it may be necessary to hire an office assistant/manager to help out with scheduling, verifying insurance benefits, billing, etc. as “bootstrapping it” does not remain feasible when your practice grows

* Learning how to adjust – Lisa has decided to be the “customer service therapist” (i.e., to be the one who returns calls quickly, provide top-notch service, etc.).

* Learning about social media marketing – Lisa has Facebook, Instagram and Pinterest accounts. She posts once or twice a month and is unsure how effective these marketing efforts are for her practice vs. word of mouth in her community.  Identifying your niche and developing your brand are things that you can communicate via social media outlets.

Stops Along the Journey – Check it Out:

* Lisa Duez’ website: lisaduez.com

* Lisa’s Facebook page: https://www.facebook.com/lisa.borykduez

* Lisa’s Instagram account: lisaduezlcsw

* Lisa’s Pinterest account: https://www.pinterest.co.uk/lisaduezlcswllc/



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